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Dan Phiffer Dan Phiffer is an Internet enthusiast based in Troy, NY

Facebook M is made out of contractorswww.buzzfeed.com

BuzzFeed’s Mat Honan decided to try out Facebook’s new Messenger-based digital assistant, M.

Facebook M is just a person with a phone.
Facebook M is just a person with a phone.

And what do you know, sending parrots via mobile phone is a thing that you can do in 2015.

Honan talked to a woman from the parrot-renting company, Happy Birds, about what it’s like to receive a request from M. Turns out it’s just a person with a phone.

“She said, ‘I’m doing it for someone else.’ She said ‘well, it’s for my boss’ friend.’”

There was another indicator, however, that this was a legitimate request. Just after the woman claiming to be M called Happy Birds, the company received an identical request through GigSalad — an online platform where performers and event services can connect with interested clients.

This wasn’t the only time I saw evidence of M turning to independent contractors on other platforms to execute requests. When I tried to get it to send a Minion to my colleague Katie Notopolous (she loves Minions) it helpfully offered that “I am able to set up a Tasker with Task Rabbit to go purchase a minion costume and can come interact and entertain for 20-30 min at a rate of $150 for the hour.” (I deemed this too expensive.)

In fact, much of M’s real-word efforts seem to run on contractors. Facebook confirmed to BuzzFeed News that the trainers are all independent contractors. Which to some extent answers the question of how Facebook can scale this up, before M becomes fully automated. It will take an army of humans, each doing small tasks. Simply put, before Facebook can make its robot act like lots of humans, it needs a lot of humans to act like robots.

See also: The Weird Robot Hotel

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