Two years ago, Mark Zuckerberg told startup publicist Mike Arrington that “people have really gotten comfortable not only sharing more information and different kinds, but more openly and with more people. That social norm is just something that has evolved over time.”
Facebook has evolved over time too. No longer privately held, it is itself a public company, with a public CEO. We think it’s time he evolves along with his company. In short, it’s time for Mark to go public too.
Here’s the deal: We’re going to pay for photos and videos of Mark Zuckerberg taken between now and Labor Day. Snap a photo or shoot some video of Mark. At a bar, after a conference, on the street. Totally great. We want pictures of him that he isn’t expecting to have made. If we run it, we’ll send you a cool $20.
I’m going to go out on a limb and say $20 is low compared to standard paparazzi rates. This reminds me a little of Rob Cockerham’s paparazzi contest, which was great fun to participate in.